Fifty Shades of Cake – REVEALED!

Hi, I’m Kristin – I am the founder of Fifty Shades of Cake.

This is me, the 'face' to the 'book'. Fifty Shades of Cake.

Contrary to popular belief, I don’t make alot of cakes!  In fact, I would probably bake 3-4 times a month.  I bake ‘on a whim’, when the mood strikes, when a recipe catches my eye.  I bake on ‘referral’ from others recommendation of great recipes, and gain inspiration from the weekly women’s magazines with their stylishly presented creations.

Not unlike so many of you, I started my love affair with all sweet baked goods from an early age, watching my Grandmother prepare old-style cakes from the most wholesome of ingredients, always ensuring I understood the importance of ‘fresh & the best’.  Hand beaten eggs, a pinch of salt over the shoulder for good luck (this I still don’t understand)!

I can ‘bake’ a mean cake, I understand it.  Decorating….well, let’s just leave that to those who are magnificent at their craft.

I don’t make cakes to sell, I have never aspired to be brilliant at the craft, I have no desire to ever be a baker or maker of cakes as a living – the clean up of the work frightens me too much.  In fact, I work in a diametrically opposed arena. Eating cake would be my favourite part of the process.

My interest in cakes was evoked again some years ago with the advent of the Food Channel; Ace of Cakes, Cake Boss, Nigella – the shows that got me through sleepless nights with a newborn. I have an enduring appreciation for those who have crafted a business from making and designing amazing cakes.

HOWEVER, what I love MOST is ‘talking’ about cakes, and all things associated.

Since my first ‘pay-cheque’ many moons ago, I was labelled ‘An Advertisers Dream’ – captivated by marketing campaigns, magazines, advertising for all ‘new to market products’, buying as many (affordable) new release products.  In the ‘Marketing’ world, I am what they classify as ‘An Early Adopter’!  I jump in straight away, (hence one of my first posts about the Philadelphia/Cadbury ready-to-eat Frosting).  I share my new found products with anyone who will listen, I encourage them to enjoy it, buy it, tell everyone else.  An unpaid passion of mine, talking and encouraging, promoting and sharing, recommending & trialling.

However, I am a discerning ‘buyer’ of cakes.  There are a handful of amazing local cake shops & businesses which I regularly buy from; I know where they come from, what ingredients they use, their freshness, their uniqueness, their perpetual taste.  I am a loyal devotee to these businesses, as they are to my waistline.  Always looking for more.

So almost six weeks ago, Fifty Shades of Cake was born – a page, a  blog, a medium to communicate CAKE and everything that comes with it. Creation, decoration, purchase, ingredients, packaging, presentation, failures, triumphs, how to source et al.  This community is growing organically with folks that enjoy cake and want to read about it each time they log into Facebook.

I promote it all, I share it all, I talk about it all, I post it, I credit it.  A self-proclaimed ‘novice’ in this dynamic cake-making industry, I still weave in to the page, the things I have learnt, the recipes I have used for years, the tips that have been shared to me over the years and the products I buy, love and want.

Tell em, Tell em, and Tell me again!

INTRODUCING FIFTY SHADES OF CAKE, I am A CAKE-PRENEUR!

A PROMOTER OF ALL THINGS CAKE!

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So, why did you ‘like’ Fifty Shades of Cake?

So, if you’re reading this you’re already tuned into this strange little facebook page dedicated to ‘cakes’! So how did you arrive here?

We’re not selling you cakes, or products, or books, or guides, or telling you who the best is out there. Quite the opposite.  We are building a community of people worldwide who either love making, baking, decorating, eating, selling or buying them, or perhaps it’s just a new hobby.  People send us a variety of topics to discuss, profile, share and report.  No two days are ever the same.

If you are reading this, then I ask only one thing from you.  If you have come across our page as an ‘interested’ party, please do us a favour and keep our updates on your Newsfeed, this way, as our community expands, the readership extends to those who are interested in answers to questions, comments, expert advice (or novice for that matter).  If you really don’t enjoy seeing all our updates, then please ‘unlike’ us for the sake of the others here.  No use ‘liking’ then hiding from your Newsfeed, kind of defeats the purpose.  (Yes, we get the stats here, it happens and it annoys us).

Our aim to have an ‘engaged’ audience, people wanting to communicate, share and be part of it.  We are not after ‘numbers’.  ‘Likes’ to us will only represent a significance if we have an active audience.  We don’t ‘buy’ likers, we don’t ‘tag’ aimlessly.  We engage with other fabulous pages & people, who engage with us.

In saying that, welcome to everyone, everyone’s welcome.

Please only ‘LIKE’ us if you’re interested in us!